Elena works as User Acquisition specialist at Wooga, a Berlin based developer for casual mobile games. In her role she is in charge of connecting players with high quality mobile games across the company’s portfolio. She holds a Master of Science in Digital Media and acts as Co-Organizer of “Women Who Go” a non-profit, which provides free programming classes for underrepresented groups in tech.

Elena Tsarkova sessions

Creative UA strategies: Best practices from Wooga
Thursday, October 25th

These days it’s extremely important to stand out with your marketing activities in order to attract users to your product. Same goes to a mobile gaming market, with so many games out there it became extremely difficult to show a uniqueness of each game and why user should play exactly that one and not another. […]